“A fire walk could be tried out as a voluntary team activity. Swiss website Kleinreport obtained an internal company letter, which was sent on Wednesday morning. The message on site was: Nobody is forced, everything is voluntary,” said a spokesman for the company, which is called Goldbach. Paramedics treated scalded staff at the scene and took others to hospital after an emergency call to the retreat of 150 workers on the Au peninsular in Zurich on Tuesday.
Police, 10 ambulances, a large rescue vehicle, and two emergency medical teams rushed to the scene, where 150 workers were present.
Thirteen of the advertising and marketing company staff were hospitalised after the voluntary barefoot challenge at a “sales day”. Thirty-one people were injured after they burnt their feet during a fire walk over hot coals as part of a corporate team-building exercise for a Swiss firm.
